Tuesday, May 31, 2011

What i have learned from MKTG 491 class

Well, i have certainly learned a lot from this class. Up until i started taking this class i didn't know what word of mouth marketing is and how important it is. I thought at first marketing is all about advertising, and more advertising, but since this class introduce us about word of mouth, i started thinking WOW! word of mouth is really important for a marketer.

The 5T's are one of the most important in how to create the word of mouth to spread the word about your business. Certainly we need Talker, Topics, Tools, Tacking Part, and Tracking to build those 5T's.

Then there are four rules of word of mouth marketing. They are Be interesting, Make it Easy, Make People Happy, and Earn Trust and Respect. What i have learned from those 4 rules is as a marketer and it can also be apply to everybody in your everyday life, just be an interesting and happy person. that way people will like you and of course you will earn trust and respect as well.

I didn't know up until i take this class that social media such as facebook, twitter, linkedin, blogs, and so on are a very powerful tools to advertise your product or service. i thought at first those social medias are just to see what are your friends are doing, and update status. But then after seeing many videos on how powerful those tools are, i am start thinking as a marketer we need to focus more on those tools since today is a digital era.

Least but not last, i have never done any blogging before up until i take this class. Joe forced us to blog and blog and blog every tuesday and thursday. what i learned is it is pretty interesting to share your ideas with everybody in the world. Blog is also a great tool for a marketer to promote its product because in blog you can share what you have, ideas, opinion, thoughts and many more.

At last, i just want to say thank you to Joe Barnes and the other students in class for the ideas you guys have shared.

Cheers and good luck in whatever you guys are doing!

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